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Small businesses are an important part of the national and state economy and provide an array of products and services that are often part of a niche market, says USU Extension Entrepreneurship and Home-based Business Specialist Karen Biers. In order to extend market reach, many business owners have created an online presence. If you are considering an electronic presence, determine where your business is now and where you want it to be in the future. A static Web site is a good medium for advertising and marketing. To take it one step further, consider a transactional Web site, which is essentially an online store.

For more information, contact USU Extension Entrepreneurship and Home-based Business Specialist Karen Biers, 435-797-1534.

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